Omkar Mangalekar | Portfolio

UX Design Intern

Jun 24 - Oct 24

Hyperly was my first actual full fledged work. I was responsible for everything related to design there as a sole designer. Learnt great things there related to design, business and LinkedIn.

What is hyperly?

Hyperly.ai is a technology company specializing in artificial intelligence solutions designed to enhance communication and business productivity. Their focus is on leveraging AI to streamline and improve the way we interact and create content, particularly for presentations and marketing materials.

In short, they help you in your LinkedIn growth journey.

hyperly app - homepage

This is where I helped them

Apart from all this, I worked on anything related to design as I was a sole designer there 😅

Design System

Being a start-up, there was no specific consistent system. That’s where I diverted my focus on first.

Web App design

Then comes the main product - The web app.

Chrome extension

Again, being a startup the requirements can change overnight.

Landing page

To showcase/sell this all comes the Landing page.

Design System

Being a start-up, there was no specific consistent system. That’s where I diverted my focus on first.

Web App design

Then comes the main product - The web app.

Chrome extension

Again, being a startup the requirements can change overnight.

Landing page

To showcase/sell this all comes the Landing page.

Design System

Being a start-up, there was no specific consistent system. That’s where I diverted my focus on first.

Web App design

Then comes the main product - The web app.

Chrome extension

Again, being a startup the requirements can change overnight.

Landing page

To showcase/sell this all comes the Landing page.

Design System

I had think from a fresh perspective to create a new system for hyperly as, firstly it was an early stage start-up which means availability of limited resources. Hence, creating everything from scratch would not have been a smart move. I used some blend existing resources to make it easy to build for the developers.

Web App

First thing missing in the existing interface was a dashboard. When a product has various types of features, a dashboard is beneficial to keep track of those features. And later it was just redesigning the existing screens to enhance the usage.

Content > Generate post from scratch

User flow of creating a post from scratch

Chrome extension

This was something new I worked on. The extension’s main purpose was to make user to engage on the right posts. That is the post that would help them grow their network. It also provided insights about people one follows on LinkedIn such as their posting time, engagement etc.

Landing Page

The next task was to showcase all these things on the great Landing page! Landing page is the highlight of what a product is. Hence, copywriting plays a crucial role in the whole process of converting a lead into a conversion. Here, I learnt setting a tone of a landing page can communicate better with the viewer.